Products

SurveyMonkey is built to handle every use case and need. Explore our product to learn how SurveyMonkey can work for you.

Get data-driven insights from a global leader in online surveys.

Explore core features and advanced tools in one powerful platform.

Build and customize online forms to collect info and payments.

Integrate with 100+ apps and plug-ins to get more done.

Purpose-built solutions for all of your market research needs.

Create better surveys and spot insights quickly with built-in AI.

Templates

Measure customer satisfaction and loyalty for your business.

Learn what makes customers happy and turn them into advocates.

Get actionable insights to improve the user experience.

Collect contact information from prospects, invitees, and more.

Easily collect and track RSVPs for your next event.

Find out what attendees want so that you can improve your next event.

Uncover insights to boost engagement and drive better results.

Get feedback from your attendees so you can run better meetings.

Use peer feedback to help improve employee performance.

Create better courses and improve teaching methods.

Learn how students rate the course material and its presentation.

Find out what your customers think about your new product ideas.

Resources

Best practices for using surveys and survey data

Our blog about surveys, tips for business, and more.

Tutorials and how to guides for using SurveyMonkey.

How top brands drive growth with SurveyMonkey.

Contact SalesLog in
Contact SalesLog in
Survey Tips

Tips and tricks to improve survey response rate

Tips and tricks to improve survey response rate

Online survey response rates vary widely and are affected by a number of factors. For a survey in which there is no prior relationship with recipients (the blind date of online surveys), response rates can be as high as 20% to 30%.

SurveyMonkey Audience lets you access a wide-range of consumers who are ready to take your survey.

The target population—Are you are trying to obtain responses from a hard-to-reach population (e.g., males age 18 to 24 who play video games)?

Your relationship with survey respondents—Are the potential respondents customers or employees?

The survey invitation—Can you personalize the email invitation to include the potential respondents’ names? How much can you share with respondents about the nature of the research?

The survey length—Will your survey take 5 minutes of respondents' time or 15 minutes?

The complexity of the survey questions—Will you be asking respondents to simply answer straight-forward questions or will you ask them to undergo multiple tasks, like visiting a web site and then provide their impressions?

The survey topic—Will your potential respondents have a vested interest in the topic (e.g., improving employee benefits)?

Incentives—Will you be able to sweeten the pot for potential respondents to take your survey with some form of financial compensation, material goods, or information?

Reminder emails—Will you be able to send a reminder to respondents who haven’t completed the survey?

Finally, it's worth remembering that if you don’t have access to your target audience, our survey panel, SurveyMonkey Audience, can help you specify and access your target audience, compose your survey invitation, and administer the survey incentive. That way you'll get the response rate you want from the people whose opinions you’re looking for, guaranteed.